Advisory Board

Sharmilee Daru, Founder, 4WD Gaming PR & Marketing

To address the expanding demands in the Indian gaming market, Sharmilee Daru, who is best known for her work in the gaming PR & marketing business, notably with Nazara Technologies, has recently established a new specialized gaming division called 4WD Gaming that offers gaming-focused public relations and marketing services to Indian and international gaming companies.

Over the years, she has paved the way for gaming news in mainstream media and has assisted other gaming brands in navigating the market and media landscape. Her team’s portfolio includes several brands and IPs across all sectors of gaming – fantasy, casual gaming, cricket games alongside esports, web3, blockchain, and real money gaming.

Roland Landers (CEO AIGF)

A successful leader in the gaming and sports industries with extensive expertise in leading and implementing strategic initiatives that have facilitated lucrative business growth. Exposure to a diverse range of companies with a global reach.

Expertise and experience in the Indian and international gaming industries, including skill gaming and sports betting. Developed top-ranked global media brands, successful Sports IPs, statistical systems, and powerful Intellectual Properties (IPs). Domain experience in the gaming and sports industries, with a thorough understanding of all facets of the ecosystem.

Guest lecturer at INSEAD Singapore and other top management schools. Solidified relationships with the world’s greatest speakers and specialists in academia, media, and marketing communications.

Jay Sayta, Editorial Advisor

Jay is a lawyer and regulatory consultant. A recognized name in the gaming industry, he has been regular commentator and columnist with popular publications like Outlook, Medianama, The Statesman, Scroll, The Wire, Swarajya and others. While writing on the gaming industry is something Jay is passionate about, he is also a full time adviser to stakeholders in the gaming business.